What Makes a Diamond Sparkle?
Diamonds are notoriously known for their sparkle and shine, but in the rough this is not the case. The crystallised carbon has to go through several processes in order for it to look like the finished...
View ArticleDiamond Cut Part 1: Table and Depth Percentage
The cut of a diamond determines how well the stone reflects light. This reflection is responsible for the gem’s brilliance or overall sparkle. There are many aspects to a stone which contribute to...
View ArticleDiamond Drop Earrings…The Como
Diamond earrings are a must have for anyone wanting to inject some style into their look this season. The Como Diamond Drop Earring is a stunning piece for Summer. Team with your favourite dress and a...
View ArticleThe Quest for the PERFECT Engagement Ring!
Seventy Seven talk to one of our previous customers regarding her engagement ring search. In April this year a special lady entered Seventy Seven Diamonds’ life, her name is Dee Saxby. Dee contacted...
View ArticleGoing for Gold!
London is rather busy at the moment, with many more people than usual expected to grace our capital city with their presence over the next few weeks. Only a short walk away from our offices yesterday...
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